The Huntington Beach Surfing Life Saving Association (HBSLSA) is a local nonprofit in Orange County devoted to ocean safety, and community education about the ocean. They have over 100 members, all of whom are lifeguards actively involved in public safety. HBSLSA came to us in need of a new web presence, and an updated brand ID that would be approachable, relatable, and fun. They wanted to exhibit information about their organization, communicate with the public, as well as show live surf cameras of local beaches.
The outcome took the form of a website that was unique yet simple, which exceeded the needs of the small local organization. It showcased the very text-heavy content, yet still allowed for the expansive feeling of being out on the water, using expansive photography. The website is fully optimized and compatible in all modern browsers and mobile devices.